Hello!
My name is Kelsey! I’m a Colorado Native who has been fortunate to grow up in a place surrounded by beautiful blue skies and the Rocky Mountains as my backyard. My upbringing has ultimately led to my love for outdoor activities and owning way too many jackets (lol). When I’m not, skiing, hiking, camping, or biking, I work in a technical and creative space as a Web Designer.
During my career in the multi-family housing industry as a Web Designer and Email Marketing Specialist, I’ve had the opportunity to become an expert in executing end-to-end user experiences including email, landing pages, display ads, social content, video, print design, and signage. As a marketer supporting over 115 unique brands, I’ve learned how to strategically target customers across various channels throughout the customer lifecycle.
My passion for customer experience, digital marketing and fashion has led me to a new career in the Retail industry as a Senior Senior Digital Marketing specialist, where I manage the CRM strategies, segmentation and execution for our GTM campaigns.
As an individual who leads with a willingness to learn and constantly take on new challenges, I look forward to taking on any project that comes my way!
Software Knowledge:
Design: Adobe Photoshop, Adobe Illustrator, Adobe InDesign, Adobe XD, After Effects, Premiere Pro, Promo, YouTube Studio, Canva, Live Home 3-D, InVision.
Technical: Salesforce Marketing Cloud, Microsoft Office, IBM Watson/Acoustic Campaign, HubSpot, Dreamweaver, SquareSpace, AEM, Trello, Asana, Social Media, Google Analytics, and Facebook Business.